Growth Tactics Worth Stealing.

Hyper-curated. Two minutes per week:

A short weekly email with an actionable idea such as a good interview question, useful mental model or a growth tactic worth stealing.

9 Words that Changed PayPal

When David Marcus took over as President of PayPal in 2012, the culture was nothing like the startup Peter and Elon founded. With over...

Complete strangers pay me good money to coach and mentor them on growth marketing. Why? I don’t always have great answers. But I try to...

I get asked "How do you interview for 'growth mindset"? I have 3 go-to questions, here’s the first: “What are you hoping to learn in this...

Okay, part 2 of "How do you interview for 'growth mindset." I have 3 go-to questions, here’s #2: “Tell me about a mistake you made...

Finally! Part 3 of "How do you interview for 'growth mindset." I have 3 go-to questions.. Question #3: “Do you have any questions for...

Most founders (and recruiters) tell me It’s hard as hell to hire good startup marketers these days. My best hack: Don’t hire marketers at...